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On Cloudswift running shoes – jogger.co.uk review

On Cloudswift Rust RockThe Cloudswift comes in great colours - Rust Rock being just one

Review overview


The Pros

  • Top notch comfort
  • Low drop to encourage good form
  • Great look

The Cons

  • Price tag not for the faint hearted

Swiss sports brand On burst on to the crowded running scene nine years ago, masterminded by former top IRONMAN Olivier Bernhard.

In his quest to create a shoe which would disrupt the cosy world of trainer manufacturing, Olivier partnered with friends Caspar Coppetti and David Allemann. Their product looked different, felt different and is starting to chip away at the sectors top brands.

On Cloudswift running shoes is the latest offering and the sole features the new Helion foam.

Are On Cloudswift trainers comfortable?

I am sure that you have started your quest for new running shoes with our feature on gait analysis and by now know what you should be aiming for.

The On Cloudswift trainers feel exceptionally good on my feet. I did a mix of short, fast runs and longer steady sessions and the shoes cope well with the demands of both. I have no sign of blisters and the combination of padding around the heel and tongue was a key feature.

As with most On shoes, there is a good amount of cushioning. However, the low drop – just 7mm – means that you are not forced into an unnatural foot strike. It is impressive how they balance cushioning and padding with maintaining a respectable 290g in weight.

High levels of cushioning can lead to a slightly unstable run. At times it can make me feel as though I am tottering along in Baby Spice’s shoes from the mid-90s. I had none of that with the On Cloudswift running shoes.

How should I use the On Cloudswift?

They are marketed as a great all-round shoe with a focus on urban runners. They’re good for pretty much everything.

Urban running is a core market for the On Cloudswift

The On Cloudswift will see you through most training sessions, although the lugs on the sole do attract stones if going off-road into trail territory.

It will be fine for most races. However, if you want to cut weight and head to the speedy end of the On range, you might want to take a look at Cloudflow, Cloudrush or Cloudflash.

What colours does the On Cloudswift running shoe come in